Personal Branding: Perspectives

As someone trying to build an online programmer "brand", I pick up books like these pretty regularly. They all have their strengths and weaknesses. Here I'll list the strengths and weaknesses of this particular book on personal branding.


You Branding: Reinventing Your Personal Identity as a Successful Brand: Review

There were bits and pieces in here I could really get behind as someone sort of new to personal branding (totally different field however). SWOT and other terms were really helpful and new.


Keynote, Professional Presentations and Animations

This book is a great primer on Keynote, Apple's answer to PowerPoint.